Halisi.co
2019 - 2020

Halisi Co. was a product review platform made for women by women, intended for sharing personal experiences with cosmetics, health and skincare products for customers to make more informed purchases. For Halisi Co., I assisted in establishing its brand identity and visuals across all relevant platforms (Instagram, YouTube, Mailchimp). With this, I further assisted in evaluating target audience + writing and reposting content according to audience’s preferences. In my first solo design project, I envisioned and designed the weekly newsletter, its written content and established the framework of the template for interchangeability. For executing these tasks, I utilized InDesign, Photoshop + Premiere Pro from Adobe Creative Cloud. For the daily tasks of handling social media content output, I used Planoly, Mailchimp, Instagram + YouTube.

Images in order: Logo, Instagram, email marketing